Dating app Hinge CEO Justin McLeod told Business Insider that mass “swiping” will disappear within the next three to five years, as AI enables smarter and more meaningful ways to connect. He described today’s model as an “outdated practice,” comparing it to Morse code.
McLeod argued that while apps collect billions of swipes, they remain blind to the reasons behind each choice. Current personalization algorithms, he says, are fundamentally flawed because they don’t understand what compatibility truly means to users.
Instead of endless scrolling and “dopamine games,” he envisions a future where users clearly articulate who they are and what matters to them — and AI will then suggest deeply compatible partners. Importantly, McLeod emphasized that Hinge will not pursue “artificial intimacy,” meaning no AI chatbots or digital companions, but solely improved human-to-human connections.
This vision arrives as Meta (Mark Zuckerberg) is pushing AI chatbots as true companions, while Hinge positions itself as the platform of anti-artificial intimacy. The stakes are high: the dating app market is worth more than $8 billion today, and giants like Tinder and Bumble, built on the fast-swipe model, could face serious challenges if McLeod’s prediction proves right.
In brief: Tech World Highlights
- YouTube and Fox are locked in a contract dispute that could block subscribers from watching key NFL and college football games this season.
- Donald Trump confirmed he may once again extend the deadline for ByteDance to sell TikTok’s U.S. assets, days after his administration launched its own TikTok account.
- Researchers at the University of Colorado Boulder created “cyborg” jellyfish, controlled with tiny microelectronic devices to gather data from hard-to-reach ocean depths.
- Archer Aviation’s electric vertical takeoff aircraft Midnight eVTOL just completed a record 55-mile flight in 31 minutes, reaching speeds of 126 mph (203 km/h).
- A German court ordered Apple to stop advertising its smartwatches as “carbon neutral,” ruling the claim amounted to greenwashing.
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